“Angry Tweets” — Ads We Didn’t Skip
Ad: “Angry Tweets”— TELUS
Agency: The & Partnership
Why? A former TELUS customer, I loathe that telecommunications company with the power of a million suns. Between that and its signature animal ads, I tend to tune out TELUS ads. But “Telus reads your tweets”? Well, that piqued my curiosity. Let’s be honest, what telecommunications company isn’t despised? So I appreciated that TELUS not only embraced the hate, but thanked people for it and invited more of it. Good for them.
Will I buy what they’re selling? #?@& no.
– Lori (@lburwash)
How to create a Doodle Dissolve transition with RoughAnimator
We challenged ourselves to find a way to use color to transition between two totally different clips. By connecting the clips with doodles, the end result is a powerful and playful visual. By drawing on the actual video with a pencil the transition became all about the creative approach to the connection – resulting […] Read more
7 Filmmaking Trends We Spotted at Sundance 2019
Our Art Director Sara Jean Hughes shares some filmmaking trends she spotted at the 2019 Sundance Film Festival last week. Films About Adolescence After Eighth Grade swept awards season following its Sundance debut in 2018, there were many films this year that chronicled the nature of growing up. These included Big Time Adolescence, Share, […] Read more
Contributor guest post; Meet Gene Sung
Hello, my name is Gene and I’m an LA-based DP and Director. Dissolve very kindly let me write a blog post on some of my projects, so here it is. The first clip above is my Demo Reel, I DP’d pretty much all of it and directed a fair bit. Of course, like many […] Read more