The Brief: Vine in decline, new Facebook video ad formats, Twitter eases up on the 140
Vine is on the decline, Facebook is taking another swipe at Google when it comes to video ads, Twitter lets us get wordier
Is Vine dying?
A Markerly study on Vine reveals that “People are not posting as frequently and engagement is drastically going down.” The majority of influential Vine users (15,000 followers or more) have not posted since last year. Other indications Vine is not growing: views, reposts, and likes have been declining since 2014.
Rival Snapchat dwarfs Vine views by nearly 10x, with 10 billion videos each day.
New Facebook ad formats rolled out to directly compete with Google
Facebook is introducing pre-roll, mid-roll, and post-roll video ad options, giving advertisers the ability to be a part of another publisher’s content.
Video ads that play automatically will now also appear on in-article mobile pages of publishers. This will give advertisers heightened placement of video content.
Twitter relaxing 140-character limit
Twitter recently announced significant upcoming changes to its 140-character limit, among other changes. These updates, available in “the coming months,” include:
Replies: @names won’t count toward the 140-character count when replying to a Tweet.
Media attachments: Photos, GIFs, videos, polls, or Quote Tweets will no longer count as characters within Tweets.
Shooting Stock on your iPhone: Basic Tips for Better Photos
In this day and age, everyone and their grandmother owns a smartphone with a built-in camera. Ironically, as our devices get smaller their associated cameras only get better. Gone are the days where you need to haul around a bulky DSLR or be well-versed in all of the techniques behind aperture and ISO in order […] Read more
How To Start Your Photography Career In College
Starting a photography career while you are in college is a great idea. First, you are young, full of energy and enthusiasm. This is what we need on this thorny creative path. Secondly, the possibilities of the Internet and social media will be enough both for your training as a photographer and for the promotion […] Read more
Quick Guide On Nailing The Perfect Spot For A Photo Op
In this guide you will find 7 tips to help you find the perfect location for your photoshoot – these will cover topics from knowing your style to taking advantage of your surroundings like trees, rocks, leaves, and many more. By the end of this guide, you will be able to take stunning photos by […] Read more