The Brief: Vimeo announces upcoming video marketing tools, and Twitter moves to 140-second videos

TL;DR

New video marketing tools coming to Vimeo for businesses. Now available on Twitter and coming soon to Vine: 140-second videos.

Coming soon: Vimeo Business

Vimeo is building video marketing tools for business. With Vimeo Business, brands will be able to:

  • Connect with content creators
  • Add team members and use review tools
  • Share videos via a 4K Ultra HD player
  • Generate leads with email marketing tools
  • Connect with Vimeo’s global audience
  • Get in-depth analytics

This is welcome news for any filmmaker or content creator that wants to get in front of a broader audience.

No specific timeline on when these new video marketing tools will be made available to users, but you can sign up to get a free 14-day trial.

Source:  Vimeo, June 22, 2016


Video Tweets now up to 140 seconds long, coming soon to Vine

Twitter now allows videos up to 140 seconds long, or 2 minutes and 10 seconds.

This move coincides with Twitter’s revelation that video Tweets increased by over 50% since early 2016.

On Vine, the new time limit will be available for a small group of creators.

Source: Twitter, June 21, 2016; Vine, June 21, 2016

Latest posts

2021 Video specs cheat sheet for most used social media platforms

Information overload is a real thing. Luckily, we are here to help you..

Read More
September 23, 2021

How To Write An Eye-Catching Photographer Resume

Landing your next big photography job is no easy feat. It is important..

Read More
September 16, 2021

THE YEAR OF THE CREATOR ECONOMY

It’s now been over a year since the beginning of the COVID-19 pandemic,..

Read More
September 09, 2021

How to use your phone for filmmaking (5 tips)

Interested in filmmaking but don’t know where to start? Check out these..

Read More
August 31, 2021

How to shoot stock that sells (7 easy tips)

Following the COVID-19 pandemic, stock content has been highly..

Read More
August 24, 2021