Dissolve Ideas for Creators

“Angry Tweets” — Ads We Didn’t Skip

Written by Dissolve | Dec 12, 2014 1:49:59 PM

Ad: “Angry Tweets”— TELUS

Agency: The & Partnership

Why? A former TELUS customer, I loathe that telecommunications company with the power of a million suns. Between that and its signature animal ads, I tend to tune out TELUS ads. But “Telus reads your tweets”? Well, that piqued my curiosity. Let’s be honest, what telecommunications company isn’t despised? So I appreciated that TELUS not only embraced the hate, but thanked people for it and invited more of it. Good for them.

Will I buy what they’re selling? #?@& no.

– Lori (@lburwash)