“Serial Daters Confess!” — Ads We Didn’t Skip

Ad: “Serial Daters Confess!” Tupperware

Agency: Unknown

Why: She had me at “I am completely out of control.” What secret could this unassuming middle-aged woman possibly be harbouring? The spot quickly became a car wreck I couldn’t look away from. I needed to know what this strange assortment of “serial daters” had to do with Tupperware.

Will I buy what they’re selling?: What self-respecting woman doesn’t already have Tupperware in her cupboards? (I even broke my “no hen parties” rule to host the party myself.) Will this spot seduce me into getting in on the action again? I’d feel dirtier now than I did back then. And not a good dirty.

Besides, the connection between serial dating and “dating” a party is so forced that it’s unclear exactly what this spot is selling. I took the time to figure it out only because I hadn’t skipped the ad and therefore was bound to write about it here. But how many people will?

Nope, I’ll continue to get my jollies with my main squeeze, Rubbermaid.

— Lori (@lburwash)



Posted by Dissolve

Dissolve Premium (dissolve.com) has been the go-to for quality stock footage and photos by the world's top creative agencies and production houses. Some of the best filmmakers and stock producers from around the world are with Dissolve — our rapidly growing collection of unique, compelling footage is a testament to that. In addition to our quality stock footage and photography business, we launched Dissolve Creators (dissolve.com/creators/community). A platform for photographers, filmmakers, producers, and designers to connect and share their work as free downloadable content. We offer these creatives (amateur or pro) a bridge to our clientele, gig opportunities, networking opportunities, as well as our knowledge of the stock industry.

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