“This Is a Generic Brand Video” has a winning month


It’s been a very good month for “This Is a Generic Brand Video.”

First it won the 2015 Shorty Award for Best in Business to Business. The Shorty Awards honor the best of social media, recognizing the people and organizations producing real-time short form content across the social web. Other winners in the Industry categories include Starbucks, NASA, and the classic “Devil Baby Attack” — yes, we are in very good company. See all the 2015 Shorty Award winners.


Brand director Jon Parker and writer Kendra Eash with the 💩  at the Shorty Awards in NYC

More recently, the Generic Brand Video won the Anvil for Self-Promotion, awarded by the Ad Rodeo Association, honoring the best in creativity in Calgary’s advertising community.


Women of Dissolve at the Anvil Awards in Calgary

Thank you to the community at large for the incredible support this video has garnered. And especially, as always, to writer Kendra Eash, who started it all.




Posted by Dissolve

Dissolve Premium (dissolve.com) has been the go-to for quality stock footage and photos by the world's top creative agencies and production houses. Some of the best filmmakers and stock producers from around the world are with Dissolve — our rapidly growing collection of unique, compelling footage is a testament to that. In addition to our quality stock footage and photography business, we launched Dissolve Creators (dissolve.com/creators/community). A platform for photographers, filmmakers, producers, and designers to connect and share their work as free downloadable content. We offer these creatives (amateur or pro) a bridge to our clientele, gig opportunities, networking opportunities, as well as our knowledge of the stock industry.

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