How much does ”Nothing“ cost?

We love Notch Video’s “How Much Did That Video Cost?” series, so when they asked us to do one ourselves, we jumped at the chance.

Since we were hot off of creating the video for country music star Paul Brandt’s single “Nothing,” we figured it would be interesting to estimate what the video might have cost had it been shot custom. After all, we know that stock footage is a cost-effective option … we wanted to see just how much more cost-effective. Check out the guesstimated vs. actual costs of “Nothing.” 

The whole How Much Did That Video Cost series offers an interesting look at the costs that go into making ads and such. It’s worth checking out.

Posted by Dissolve

Dissolve Premium ( has been the go-to for quality stock footage and photos by the world's top creative agencies and production houses. Some of the best filmmakers and stock producers from around the world are with Dissolve — our rapidly growing collection of unique, compelling footage is a testament to that. In addition to our quality stock footage and photography business, we launched Dissolve Creators ( A platform for photographers, filmmakers, producers, and designers to connect and share their work as free downloadable content. We offer these creatives (amateur or pro) a bridge to our clientele, gig opportunities, networking opportunities, as well as our knowledge of the stock industry.

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