How much does ”Nothing“ cost?
We love Notch Video’s “How Much Did That Video Cost?” series, so when they asked us to do one ourselves, we jumped at the chance.
Since we were hot off of creating the video for country music star Paul Brandt’s single “Nothing,” we figured it would be interesting to estimate what the video might have cost had it been shot custom. After all, we know that stock footage is a cost-effective option … we wanted to see just how much more cost-effective. Check out the guesstimated vs. actual costs of “Nothing.”
The whole How Much Did That Video Cost series offers an interesting look at the costs that go into making ads and such. It’s worth checking out.
People No Longer Need Sound To Consume Video Content
How many times do you look around and everyone is on their phones? The 21st century is full of people consuming content, whether it’s on the subway, at work, or in schools. In this post we explore the topic of sound in media, which people have been choosing to live without. Ditching The Sound […] Read more
Filmmaking: 6 Things You Need to Know Before Filming a Music Video
The sky is the limit when directing and filming a music video. As it happens, there are no direct and strict rules when creating one. However, there is a template. And this template has been found to be very useful in recent times. While the common template has become the most apparent outline that most […] Read more
6 Creative Ways Marketers Can Use Stock Videos
Video is now a critical component that forward-thinking brands use. According to Content Marketing Institute’s annual Benchmarks, Budgets and Trends report, brands have produced more video content than text and image content. This also helped marketers deliver 34% higher conversion rates. But there’s more than just the competition fueling the demand for more video. People […] Read more