The four traits of compelling, shareable videos
Think you can just make a video and they will watch? No way.
Content isn’t enough. These days, great content isn’t even enough. Your video must be easily found and widely shared. Videos shared via social media networks and through friend recommendations are more likely to be viewed to completion and are most likely to result in viewer action. So how do you increase your video’s odds of being shared?
In this article for Business 2 Community, CEO Pat Lor talks about the four traits that most socially successful videos share.
People No Longer Need Sound To Consume Video Content
How many times do you look around and everyone is on their phones? The 21st century is full of people consuming content, whether it’s on the subway, at work, or in schools. In this post we explore the topic of sound in media, which people have been choosing to live without. Ditching The Sound […] Read more
Filmmaking: 6 Things You Need to Know Before Filming a Music Video
The sky is the limit when directing and filming a music video. As it happens, there are no direct and strict rules when creating one. However, there is a template. And this template has been found to be very useful in recent times. While the common template has become the most apparent outline that most […] Read more
6 Creative Ways Marketers Can Use Stock Videos
Video is now a critical component that forward-thinking brands use. According to Content Marketing Institute’s annual Benchmarks, Budgets and Trends report, brands have produced more video content than text and image content. This also helped marketers deliver 34% higher conversion rates. But there’s more than just the competition fueling the demand for more video. People […] Read more