The Brief: Vimeo announces upcoming video marketing tools, and Twitter moves to 140-second videos
New video marketing tools coming to Vimeo for businesses. Now available on Twitter and coming soon to Vine: 140-second videos.
Coming soon: Vimeo Business
Vimeo is building video marketing tools for business. With Vimeo Business, brands will be able to:
- Connect with content creators
- Add team members and use review tools
- Share videos via a 4K Ultra HD player
- Generate leads with email marketing tools
- Connect with Vimeo’s global audience
- Get in-depth analytics
This is welcome news for any filmmaker or content creator that wants to get in front of a broader audience.
No specific timeline on when these new video marketing tools will be made available to users, but you can sign up to get a free 14-day trial.
Source: Vimeo, June 22, 2016
Video Tweets now up to 140 seconds long, coming soon to Vine
Twitter now allows videos up to 140 seconds long, or 2 minutes and 10 seconds.
Now, everyone can post videos up to 140 seconds long! We can’t wait to see the amazing videos you create and share.https://t.co/DFsuvnXkuL
— Twitter Video (@video) June 21, 2016
This move coincides with Twitter’s revelation that video Tweets increased by over 50% since early 2016.
On Vine, the new time limit will be available for a small group of creators.
Meet the face behind the ASCEND collection
Daniel Hurst is the face behind the ASCEND collection, available exclusively on Dissolve, which is comprised of urban skylines, buildings, neighbourhoods, and infrastructure that add cinematic flare and depth to your productions. Shot from a helicopter with a RED Epic camera and a Canon Cine 30-300 lens, and delivered in 7K ultra-high-definition for unprecedented editability. […] Read more
Find the perfect shot with more from shoot
Have you ever come across a shot you really liked, but it wasn’t exactly what you were looking for? We know the feeling, and we also know that you shouldn’t have to settle for something that isn’t exactly what you want. Finding that right style or angle is an important part of telling your story […] Read more
Finding the Right Color For Your Brand
Colors play an integral role in our lives. They persuade us to make choices and sometimes dictate our decisions. From choosing a shirt because it’s your favourite shade of blue to finding the color for your personal brand on social media. Nowadays, colors dictate our personal and professional lives so we’re here to help you […] Read more