“SKATE” — Ads We Didn’t Skip
Ad: “SKATE,” Baker
Why: It oozed cool. First, the chill vibe of Queensway’s “St. Valentine” and the spare title frames. Then the slo-mo skater, the effects, the color grading. Yeah, cool.
Will I buy what they’re selling?: It’s too cool for a CTA, but it turns out “SKATE” is from BakersTuts, After Effects tutorials by a guy called Baker. So, as someone who feels pretty good about herself when she formats a table in Word, I won’t be subscribing to Baker’s YouTube channel. However he also offers math lessons …
– Lori (@lburwash)
User-Generated Content, The Original Form of Media
User-generated content (UGC) has always existed in our lives, from the first picture you ever took of a fancy meal at a restaurant, to the last selfie you took during your three week trip to Europe. Who knew that the hundreds of photos and videos in your camera roll could be of use to brands […] Read more
Make your videos rain with our weather overlay tutorial. No water needed.
If you have a project full of moody shots and pouring rain ahead of you, but the weather is bright and sunny? Don’t lose hope just now, there are a lot of options of how to make it rain from the comfort of your home (assuming you have the footage or you buy it – […] Read more
People No Longer Need Sound To Consume Video Content
How many times do you look around and everyone is on their phones? The 21st century is full of people consuming content, whether it’s on the subway, at work, or in schools. In this post we explore the topic of sound in media, which people have been choosing to live without. Ditching The Sound […] Read more